Check out this great interview with Mike Peters over at Babble And Beat
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Article: Article: Welsh rockers score big with incognito hit
3/26/2004 It was, pardon the pun, a rather alarming publicity stunt. But it worked. Mike Peters, founder of Welsh heart-on-sleeve rockers the Alarm, thought it’d be a hoot to release a new Alarm single under a different band name. Peters shipped “45 RPM,” a classic rocker in that band’s patented style, all chiming guitars and populist sing-along choruses, to British radio stations in a plain white wrapper, with the moniker [read more]
Photos
Photo: The Alarm,9/15/1989
Description: Credits:Photo Provided By Oli Schaub
Discography-old
The Alarm: 7 “, ‘Deceiver, The’ cat #:IRS-103, country: UK
Description: b/w Reason 41 (studio) clear vinyl Tracks Deceiver, The (radio edit) Reason 41 Notes: