Exactly one year and one day on from the release of = Equals, Mike Peters and The Alarm release the brand new follow up album ∑ Sigma.
Throughout release week, Mike Peters will once again undertake a UK Record Store Tour to celebrate the worldwide release of ∑ Sigma.
At 5:30PM in HMV Cardiff, Wales, fans will see Mike playing live and talking about ∑ Sigma. Everyone who attends, will also have the opportunity to take part in a Q&A and purchase signed copies of the new album in advance of The Alarm’s Midsummer Gathering event at Cardiff University on June 29th, which will feature an emotional reunion with the Morriston Orpheus Male Voice Choir and a very special guest appearance by original Alarm guitarist Dave Sharp (who also features on ∑ Sigma), along with a world premiere of the new Alarm documentary film ‘The White Count’. Last few remaining tickets available here.
At 8:45AM on Monday morning July 1st, Mike Peters will appear live on Sky TV News’ Flagship Morning Show Sunrise, talking about ∑ Sigma, the forthcoming US tour and the dramatic backstory behind the new album’s creation.
∑ Sigma is already beginning to receive a superb critical reception both at home and abroad:
“Sigma is sparked by the quality and breadth of Peter’s songwriting, rich, heavy on melody and with lyrics dripping with life…” – Classic Rock Magazine
“Featuring contributions from The Cult’s Billy Duffy and ex-Gen X guitarist James Stevenson, it’s a storming set of arena-sized songs.” **** Record Collector
“Uplifting….. The Alarm have released an album for tomorrow.” 8/10 Vive Le Rock
“The Alarm’s stellar Sigma bristles, soars and flat out rocks with a collection of heartfelt and infectious originals that equal the band’s best efforts from the ’80s and ’90s.”… Rock and Roll Truth
“Refreshing, engaging, and catchy…..Sigma is yet another vessel of The Alarm’s affecting music.” Cryptic Rock
“Sigma is the genre-smashing new album from Mike Peters and The Alarm.” 8Bit Rocket
“If you enjoyed ‘Equals’ last year, you’ll like this one just as much. Despite the trials and tribulations that both ‘Equals’ and ‘Sigma’ documents, Mike Peters marches on with genuine passion, determination and enthusiasm.” Uber Rock
Throughout the first week of release, the UK Record Store Tour will once again see Mike Peters travel the length and breadth of the country, with lots of exciting news to be released each and every day of the tour.
On Monday July 1st, following on from the Sky TV Interview, Mike Peters will be paying live and signing copies of ∑ Sigma at the HMV Store, Birmingham, again at 5:30 PM. He will also make a welcome return to Longwell Records near Bristol for a session at 1730 on July 3rd then on to HMV Manchester for a Thursday July 4th appearance at 17:30.
∑ Sigma is available on LP and CD, and all Alarm fans attending the UK Record Store Tour will also be able to have copies personally signed by Mike Peters. Everyone attending will have the opportunity to meet and hear Mike perform up close and acoustic and take part in a live Q &A.
The Official Alarm Facebook page will be hosting various ‘live’ broadcasts throughout the Release / Record Store Tour week, so fans from all around the world can tune in and take part in the ∑ Sigma release celebrations.
See you out there…… most definitely.