3/26/2004 It was, pardon the pun, a rather alarming publicity stunt. But it worked. Mike Peters, founder of Welsh heart-on-sleeve rockers the Alarm, thought it’d be a hoot to release a new Alarm single under a different band name. Peters shipped “45 RPM,” a classic rocker in that band’s patented style, all chiming guitars and populist sing-along choruses, to British radio stations in a plain white wrapper, with the moniker [read more]

http://micksinclair.com/beatbox/alarmbb.html Publication::Publication:Beat boxAuthor::Mick Sinclair

Mike’s fans will gather around North Wales’ most celebrated musical son Mike Peters is staging the Mike Peters Gathering IV from January 12 – 14. The Gathering, which is basically an annual opportunity for Mike’s most dedicated fans to meet up with their hero and with each other, has now become so big that it has been transferred to a larger venue. This year’s Gathering is being filmed by MTV [read more]