The Alarm new album ‘EQUALS’. Watch Videos Now.

THE ALARM = EQUALS
BRAND NEW ALBUM TO BE RELEASED ON JUNE 29TH 2018.
CLICK HERE TO PRE-ORDER / PRE-SAVE NOW.
NEW SONG ‘BEAUTIFUL’ AVAILABLE AS AN INSTANT GRAT.
WATCH THE ‘BEAUTIFUL’ VIDEO NOW.

BRAND NEW VIDEO = TWO RIVERS

In addition to the latest single release of ‘Beautiful’ the band have also released two videos of the song Two Rivers. The song has been an instant hit with Alarm fans world wide.

The video for TWO RIVERS was directed by Paul Green and the song has also been made available as an Instant Grat release on all digital streaming services for those who pre-order / pre-save EQUALS here.

Equals is the Brand new album from The Alarm that will be released on June 29th, 2018 and is available to pre-order / pre-save worldwide now.

The album will be available on CD, LP and Download as well as across all major streaming services.

Click here to pre-order / pre-save EQUALS now.

PRESS RELEASE

Following Mike Peters major undertaking for Record Store Day – which saw him perform at record shops in London, New York and Los Angeles in a three-stop transcontinental trip within 24 hours – The Alarm announce the release of their new album EQUALS, out on 29th June, via The Twenty First Century Recording Company.

EQUALS is The Alarm’s first mainstream album release since 2010’s Direct Action. It is a barnstorming collection of 11 songs that act as a retrenchment of old values and a poignant reflection of the tough times Mike and his wife Jules have been through in recent years. Having recovered from lymph cancer in 1996, Mike was diagnosed with a rare form of leukaemia in 2005 and, after an initial recovery, he suffered a relapse in 2015. To compound an already terrifying situation, Jules, who plays piano and sings backing vocals, was diagnosed with breast cancer just after. All band activity was put on hold as the pair underwent treatment and it is only now, with both in remission, that The Alarm are firing on all cylinders again. The emotional repercussions, though, are all too evident in the spirit of life-affirming optimism in the face of adversity that runs through EQUALS. 

“The songs were built out of what I had become,” says Mike. “I learnt a lot about myself and my relationship with Jules, and it’s all there in the music. I didn’t set out to write about what we were going through. All I had were these incredibly strong feelings that I found myself putting into words and writing down onto my phone without even thinking they might form the basis for songs.”

Produced by George Williams (who previously worked on 2005’s Under Attack and on the Blood Red Viral Black Sessions), EQUALS features all new recordings and mixes that were created in 2018 and opens with a torrent of epic rock numbers such as Two Rivers and Beautiful, which see Peters singing about coming to terms with the past before moving to enjoy life to the full. Joined by Joe Strummer & The Mescaleros drummer Smiley and guitarist James Stevenson, (who cut his teeth with Chelsea, Gen X and The Cult), this new album encompasses twin harmony guitars, pounding drums and electronic layering, while guest guitarist Billy Duffy (The Cult) helps Peters and Stevenson blend acoustic and electric sounds on Coming Backwards.

EQUALS is the latest chapter in an inspirational story that has seen The Alarm sell six million albums while clocking up 17 Top Fifty singles in the UK. Formed in 1981 in the Welsh seaside resort of Rhyl, the original band of Peters, Dave Sharp, Eddie MacDonald and Nigel Twist broke through on the back of the singles Unsafe Building, The Stand, Sixty Eight Guns and Where Were You Hiding When The Storm Broke?, their music a passionate blend of amped-up acoustic guitars, harmonica and Mike’s stirring voice. A string of successful albums saw them bracketed alongside U2, The Waterboys, Simple Minds and Big Country as part of Eighties rock’s distinctive Celtic fringe. After an emotional swansong at Brixton Academy in 1991, the original members went their separate ways, with Mike launching a solo career and joining forces with Billy Duffy in a short-lived band called Coloursøund. The lingering allure of his old group proved hard to resist, however, and Peters entered a new millennium back at the helm of The Alarm. The group’s activities since that 1999 re-launch have included an ambitious album project, the Poppy Fields Bond, that saw them release five CDs in five months in 2003 and a ‘fake band’ escapade the following year in which they concealed their true identity by releasing a single, 45 RPM, as The Poppy Fields. They created a global news story when the song unexpectedly hit the UK charts.

Today, with Mike’s health now ‘back on an even keel’ and Jules in remission, The Alarm are looking forward to promoting Equals with characteristic vigour. Peters wouldn’t want it any other way. Not long after his second diagnosis, he founded a charity foundation, Love Hope Strength, and has since registered over 170,000 individuals to the International Bone Marrow Donor Registry. A man who refuses to be beaten, his drive in adversity is truly something special.

The endgame of any creative period is always to share the results with an audience. The turbulence of the last few years has shaken The Alarm’s world to its core but we have survived the challenges and are now ready for the next steps, which is performing the music live with our fans adding to the experience. Nearly all of the music on ‘Equals’ has been road tested and already part of The Alarm DNA, myself and the band are primed and ready to give everything we have to make this year a life affirming experience for all our fans.”

EQUALS is available to pre-order / pre-save now on CD, LP, digital download and streaming services with the first single Beautiful available as an instant grat from today.

TRACKLISTING =

Two Rivers
Beautiful
Coming Backwards (w/Billy Duffy)
Transatlantic
Crowd Trouble
Peace Now
Thirteen Dead Reindeer
Neutral
Cenotaph
Hell Fire (CD only)
Tomorrow

Beautiful is available today as an instant grat

The Alarm will be on tour in North America from July 25th – August 26th 2018

Click here to pre-order / pre-save EQUALS now.